The fall of the eternal pitch

We've all experienced it. You walk into a networking event and within no time you are bombarded with pitches. But how many of those talks really stick with you? Right, not many. If you want to excel at networking, it's time to shift your focus from 'self-profiling' to 'human interest'.

Why don't people remember your pitch?

It's a classic pitfall: profiling yourself and executing your pitch to perfection. But let's face it, people do business with people they trust, not those with a well-rehearsed monologue.

"I have now understood the importance of connecting with people. Not selling, but connecting!"

The power of real connection

The real magic happens when you stop talking and start listening. By making an emotional connection, you build a relationship that goes beyond a simple transaction.

Show genuine interest with open-ended questions

Instead of asking "What do you do?", it is better to ask "What drives you in your work?" or "What was your highlight this week?". These kinds of open-ended questions invite a deeper conversation and show that you are genuinely interested. Learn more on our learning map on open-ended questions.

Listen actively

Listening is more than not talking. It's about really understanding what the other person is saying and responding accordingly. Nod, make eye contact and ask follow-up questions to show that you are really listening. Discover the art of active listening.

"I regularly notice how annoying it is when someone 'hijacks' your conversation. Now I have the techniques to get the conversation back on track."

Create a natural 'click'

Look for common interests or experiences. This could be something as simple as a shared hobby or work challenge. Learn how to build effective rapport.

Deepen the conversation, deepen the connection

Ask questions that go beyond the superficial. For example, ask about someone's biggest challenges or successes. These kinds of questions create a deeper layer of trust and understanding. Deep into the art of connecting.

Smile!

A simple smile can do wonders. It breaks the ice and makes the interaction more pleasant. Moreover, a smile is contagious; it sets the tone for a positive experience. Discover the power of non-verbal communication.

"I rattle off and carry on. Now I am aware of this. I have discovered the power of silence."

The true networker: from pitch to connection

A pitch without an emotional connection is like a house without a foundation: it collapses sooner or later. But a genuine connection? That is the beginning of a long-term, valuable relationship.

"Until now, I did look forward to it, to go networking. But now I am really looking forward to the next networking opportunity."

Would you also like to take your networking to the next level? Sign up for our TogetherWorkx networking sessions and experience for yourself the power of true connection. Subscribe here!