Do you feel cold calling is a daunting task? Many people don't feel like it because of the fear of rejection, the uncomfortable feeling of interrupting someone's day, or simply because they don't know how to communicate effectively.

The lack of success and negative reactions from prospects can lead to a decrease in confidence and motivation in your cold calls.

Our training in cold calling techniques provides a structured approach to address these challenges. You start by identifying the specific obstacles you experience when cold calling. You will then learn to apply neuroscientific principles that will help you make confident and targeted cold calls. Discover our comprehensive learning materials, including syllabus and instructional videos, available on our digital learning platform. This allows you to reinforce and support your learning process so that you can effectively apply the techniques you learn in practice.

Learning objectives:

• Develop strategies for persuasive and successful cold calling: This means understanding the psychology behind persuasive communication, identifying the prospect's needs, and adapting your approach to show value and build trust.
• Increase understanding of non-verbal communication: Non-verbal cues can be just as important as what is said during a conversation. By learning how to use body language, voice intonation and other non-verbal cues effectively, you can reinforce your message and better tailor it to the prospect's reactions.
• Managing conflict and giving and receiving constructive feedback: Cold calling can sometimes lead to conflict or resistance. The ability to manage conflict and give and receive feedback constructively can help conversations run more smoothly and build relationships, even in challenging situations.

Programme (by half-day):

• Day 1 (Morning): Basic theories of communication and the impact of non-verbal cues during cold calling. 
• Day Part 2 (Afternoon): Workshops on conducting persuasive cold calling calls, dealing with resistance, and practical exercises, role-playing and application in practice.

Experiential learning at The House of Coaching

Experience practical, experiential exercises that allow you to apply your cold calling skills directly in real situations. Our maximum interaction and sharing of experiences ensure learning that really sticks!

Are you looking for ways to improve your cold calling skills and become more successful in generating leads? Then contact us today to join our training and find out how to strengthen your communication skills for effective cold calling!